Pricing

What it costs, and what moves the number.

Engagements typically start from £3,000 a month. Beyond that it depends on how much content you need, how much of the portal already works, and how many markets you sell into, so we quote after a scoping call.

Ask for a quote
Three shapes

How engagements are usually bought.

Most clients start with one of these and add another later.

01

A project

A fixed piece of work with an end date: HubSpot onboarding, a migration, a portal repair, or a single pillar campaign. Quoted as a one-off.

HubSpot work →
02

A retainer

An agreed amount of content, campaign and portal work each month, with a monthly report and a quarterly review. This is the usual shape for inbound and ABM.

Inbound marketing →
03

An admin seat

A smaller ongoing arrangement where we hold the HubSpot admin seat, keep the portal healthy and deal with requests, but don't run campaigns.

RevOps →
What moves it

What decides the quote.

How much content

The biggest factor. A pillar piece with supporting posts and a nurture sequence is a very different month from a couple of blog posts.

The state of the portal

A clean Professional portal is cheaper to work in than one with four years of inherited workflows nobody has touched.

How many markets

One country and one language is one price. Selling into Europe and the US, with content to match, is another.

How much strategy

If the positioning and messaging already exist, we build on them. If they don't, that work comes first, and it's proper work.

Deliverables and agreed KPIs

What we're measured against, agreed before we start. It sets the scope and the price.

Who does the approving

One decision-maker is quick. A committee with legal review adds weeks, and time is what a retainer is paying for.

Two practical notes

Before you ask for a number.

HubSpot onboarding follows HubSpot's own plan. If you've bought onboarding, we run it to the marketing or sales onboarding plan for the hub and tier you purchased. We don't invent a parallel process and charge for it.

Portal management needs Professional. The automation and reporting we rely on start at Marketing Hub Professional. Below that tier we can still advise, but there's less to manage.

If you also need PR, the consultancy publishes its own price ranges. What B2B tech PR costs in the UK.

£3k
a month: where engagements typically start
6 wks
typical build before the first content is live
1 call
is usually enough to give you a range
Questions

Questions about cost.

How much do you charge?

Engagements typically start from £3,000 a month for inbound marketing support, which covers HubSpot portal management, email marketing and social media. Above that it depends on how much content you need, how much of the portal already works and how many markets you sell into. We don't publish a price list because two briefs from similar companies can be very different amounts of work. A half-hour scoping call is enough to give you a range to budget against.

What is the smallest sensible engagement?

A one-off project: an onboarding, a portal audit and repair, or a single pillar campaign built end to end. It's a sensible way to see how we work before committing to a retainer.

Do you tie clients into long contracts?

Retainers run on a rolling quarter with notice. Everything we build is documented and the admin seat is yours, so if you want to leave, you can.

Is the HubSpot licence included?

No. You buy your HubSpot licence directly from HubSpot. As a partner we can advise on the right tier and sometimes on timing, but the subscription is yours.

Can you work alongside our existing agency?

Often, yes. We're frequently the technical half while another agency runs campaigns, or the content half while an in-house team runs the portal. It works best when the split of responsibilities is written down at the start.

What about PR as well?

That's the rest of Resonance. The two are usually bought separately and planned together. The PR practice page sets out what that side does.
Get a number

Talk to us about your brief.

Tell us the market, the target and what you already have running. We'll come back with a range and what's included in it.

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